Posted by Julian Brass on September 19th, 2009
Hey Do-Go
oders, it’s time to party!
Pay It Backward Day is a BIG event, so it clearly deserves the proper kick-off fiesta. This September 22nd, Daily Challenge and Notable TV will host the official Pre PIB Day Party - and it’s going to be quite the classy event.
Here are a few quick details…
- Where: Atelier (508 King West, King and Spadina)
- When: Tuesday, September 22nd: 7pm-10pm
- Who: Some of Toronto’s most influential Do-Gooders and social media gurus
To register please go to : http://pibday.eventbrite.com
This hot event will be a fabulous pre-cursor to September 30th’s Pay It Backward Day! We’re looking forward to rallying the community behind such an amazing cause.


Posted by Casie Stewart on April 1st, 2009
Saturday is going to be filled with excitement, energy and entertainment!
The Pay It Backward team has been working hard to put together an awesome experience for Saturday. I’m very excited to be part of the team and let you know about the entertainment we’re got planned!
Toronto’s Flow 93.5 will be broadcasting live on location at Second Cup. Their Street Team will be cheering you on as you exit Second Cup to a crowd of ‘Do Gooders’, photographers and notable Toronto celebrities. We will be be giving out $50 iTunes gift cards to every hundredth person as they make their way through the line.
Canada’s professional basketball trickster, Q-Mack, will be showing off his b-ball skills to the crowd. He can do some amazing things with a basketball, check him out on YouTube to see what you’re in for! Along with Q-Mack, the North American Freestyle Soccer Champion, Eli Freeze and his Canadian Freestyle Soccer team will be sharing tricks and techniques. These athletes will be a great attraction for people of all ages!
Helping out behind the Second Cup counter serving drinks will be Michael Landsberg, the host of TSN’s Off The Record, and Erica Ehm one of Canada’s most recognized television personalities & host of the Yummy Mummy Club.
If you can’t make it out to the event you can follow the event live, in real time, on UStream.TV. There will be also lots of updates on Twitter and Facebook from people taking part in the record breaking event.
Looking forward to seeing you there and breaking a world record together!
- Casie
Posted by Andrew Peek on March 30th, 2009
Every historic moment needs a soundtrack. Pay it Backward Day is no exception which is why we’re thrilled to have FLOW 93.5 on board as #pibTO’s official Entertainment Sponsor!
This Saturday (oh my are we close), FLOW will be setting up shop with their always-entertaining goodies (music + personalities) at the Second Cup on the corner of Queen & John St. I was going to write “be sure to stop by the FLOW tent”, but knowing that crew, they’ll be hard to miss.
For those still asking about start times, FLOW will be curing hangovers beginning at noon and, as we’ve said all along, the first backward coffee buy will be happening at 1:00:01 pm.
Not sure about you, but I’m stoked with all kinds of awesomesauce!
/Andrew